New Lidl vertical laundry tower with 16 m drying length for €19.99 and over 12 kg load

In cities in particular, plenty of people know the issue: the clothes airer is always in the way, it seems to take up half the room, and yet it still won’t hold a full wash. That’s why discounters are increasingly focusing on compact options. A new Lidl offer is now attracting attention: a vertical laundry tower that needs very little floor space, can take a surprisingly large amount of washing, and comes in at a very low price.

How Lidl’s new laundry tower saves space

What makes this model different is simple: instead of spreading out like a traditional winged airer, it grows upwards. The frame looks more like a slim shelving unit than the familiar wire rack that ends up blocking the living room.

Its dimensions are intentionally modest: around 74 cm wide, about 59.5 cm deep and roughly 155 cm high. That makes the tower a good fit, for example:

• between a wardrobe and the wall
• in a corner of the kitchen or hallway
• in a narrow bathroom alcove
• in a small utility cupboard or compact laundry area

Even with that small footprint, it still offers plenty of space for drying. In total, you get around 16 metres of drying line. That’s enough for several loads of T-shirts, underwear, towels or even bed linen-without having to fight for every last centimetre.

“Vertical construction, 16 metres of drying length and barely larger than a slim wardrobe – that’s exactly what the tower was designed for.”

Price under €20, yet rated for over 12 kg

At €19.99, the promotional price is likely to interest anyone who’s been considering a sturdier airer for a while. For that money, Lidl states a load capacity of more than 12 kg-noticeably higher than many folding racks from DIY stores can manage.

In everyday use, that means heavier items such as jeans, terry towels, thinner blankets or a chunky jumper can go straight on the tower without the frame wobbling or bowing. For families with children, or for anyone who washes less often but then runs several big loads, that extra headroom is a clear advantage.

The frame is made from steel, which helps with stability. Many low-cost airers built from very thin tubing tend to tip or bend after a short time. Here, Lidl is aiming at a tougher option that still stays within budget. The individual rails are comparatively thick, which not only spreads weight more effectively but can also improve airflow. As a result, clothes generally dry faster because items aren’t pressed so tightly together.

Flexibly foldable tiers for different laundry

The tower is split across several levels with fold-down sections. Each side has three tiers, and each one can be folded up or down independently. That makes it easier to adapt the setup to whatever you’re drying.

How the tower fits into day-to-day life

If you’re only drying a handful of items, you don’t need to open the whole stand. You can simply unfold one side and place the tower directly against a wall. For singles or couples who usually have smaller washes, this is especially handy: the laundry dries in a compact space and walkways stay clear.

If there’s a lot to dry, you just use both sides fully. Then it becomes a kind of “laundry shelving” that can be filled from top to bottom. For longer items such as trousers or dresses, you can fold up individual tiers to create more height so nothing drags on the floor.

• sides can be opened individually – ideal for placing against a wall
• multiple levels – easy to mix short and long items
• parts of the surface can be left folded away – reduces space used day to day

Extra features: castors and hooks for coat hangers

A detail that’s often overlooked: four castors at the base make it easier to move around. Anyone who has tried to carry a fully loaded airer across a flat knows how quickly shirts slide off or the whole structure starts to sway.

With wheels, you can simply push the tower-even when it’s full. That makes it easy to change location on the fly, for instance:

• into the living room in the morning if the heating is on
• over to a window in the afternoon when the sun comes in
• into the bedroom in the evening if you have visitors in the living area

On top of that, there are swivel holders for coat hangers. They can take up to twelve hangers. Shirts, blouses, suit jackets or delicate items that you’d usually dry on a hanger can be hung neatly with a bit of space between them. That helps reduce creases and cuts down on ironing.

“The swivelling holders provide space for up to twelve coat hangers – practical for anything that dries better while hanging.”

Who this laundry tower is especially worth it for

This vertical dryer is primarily aimed at households with limited space. Typical users include:

• people living in small city flats with one room plus kitchen
• house shares where several people share a bathroom or a tiny utility space
• families who need extra drying room in narrow hallways or children’s bedrooms
• anyone without a balcony, or who isn’t allowed to hang washing in a shared courtyard

If you’ve been battling with a wide, winged airer, the tall, narrow format can give you back noticeable freedom of movement. Another benefit is that the tower can sit relatively discreetly in a corner, where it’s less visually intrusive than a rack stretching across the middle of a room.

Tips for faster-drying laundry in small rooms

The airer itself is only part of the picture. In tight flats, your drying habits matter too. A few practical pointers:

• Give laundry a firm shake before hanging it up – this smooths fabric and can shorten drying time.
• Leave a little gap between items so air can circulate.
• Avoid positioning the tower right against cold external walls, where moisture tends to build up more quickly.
• Ventilate regularly, or air the room briefly with a wide-open window to remove damp air.
• If the building fabric is sensitive, keep an eye out for mould and consider using a dehumidifier.

In winter, a wheeled stand can be especially useful: you can roll it to wherever the most warmth is at that moment-such as near the radiator in the living room or closer to a sunny window. That helps laundry dry sooner and can also spread humidity more evenly throughout the home.

Alternative solutions and combinations

If space is extremely tight, many people rely on a mix of systems: a fold-down wall dryer in the bathroom, a small tower for the hallway, and a pull-out drying rail over the bath. The Lidl tower can serve as the main piece, ready to step in whenever there’s more than a single wash to deal with.

Even if you own a tumble dryer, an extra airer can still make sense. Delicate textiles, membrane sportswear or wool items don’t handle heat well and shouldn’t go in the dryer. They can go on the tower while hard-wearing cotton items go into the machine. That can save energy because the dryer needs less time, and it also helps clothes last longer.

The model can also work on a balcony or terrace, provided the area is sufficiently covered and sheltered from the wind. Thanks to the vertical design, it still uses little space outdoors while giving laundry enough air. The only important point is not to leave it unsecured outside in strong winds, because the added height can create a sail effect.

Day to day, it’s clear that using limited living space more intelligently can improve quality of life. A well-designed clothes airer may seem unremarkable at first glance, but it can make the daily routine noticeably easier-particularly when it’s stable, flexible and affordable. That’s exactly the combination Lidl is targeting with this new offer.